In the latest episode of Bootstrap Digital Marketing, I spoke with Sharon Toerek, the founder of Legal and Creative. We discussed the essential aspects of safeguarding and making money from intellectual property and creative assets in the marketing …
Social Media and Content Marketing Trends to Watch
How do business owners approach digital marketing in the new year? Which social media platforms engage users? What types of content are digital users consuming? Is email still worth your time? Note: This post has been updated to reflect current …
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How to Add Content with the Avada WordPress Theme | Video
Wordpress is one of the top Website development, blogging and CMS platforms around the world. TechCrunch, BBC America, Mashable, The New Yorker, and Variety are a few of the major brands and businesses whose websites are Wordpress based. You don't …
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Want a Free YouTube Video to Promote Your Business?
If you haven't incorporated YouTube video into your digital marketing strategy, or any type of video marketing, you might want to take a look at the current video viewing statistics: YouTube: 117 billion views in July (organic and paid) Facebook …
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Social Media Marketing Strategy Tips to Supercharge Your Digital Marketing
Whether you use Facebook, LinkedIn, Instagram, or another social media platform, it's important to set and define your goals, know how to create a strategy to implement them, and finally, measure the outcome of your working strategy. Creating a …
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How to Easily Create Long-Form Video Without Breaking the Bank
The use of video has increasingly become important in generating brand awareness and user loyalty. In this post, I talk about creating long-form video without breaking the bank and how to come up with some story ideas with impact. But first, let's …
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How to use Twitter’s new app, Dashboard
Twitter has come out with a new digital marketing app, called Dashboard. With this new app you can analyze tweets, schedule tweets, well as access your regular Twitter timeline, profile, and direct messages. It’s a great tool for small business …
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New Facebook Video Tool Helps You Tell Your Business Story
Video marketing is at the top of many marketers' and business owners' lists, and now Facebook's new video creation tool makes it super simple to make a Facebook video to promote your business. Your Business Story enables you to make in three easy …
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How to Make Money on YouTube
Have you ever wondered how to make money on YouTube? There's a handful of people who have become millionaires with their videos, ranging from instructional to videos of a guy who talks to his pug. The guy with the pug? Swede Felix Kjellberg, whose …
Hey! Where did my Google Plus Business Page Go?!
How to Access Your Google Plus Business Page & Hangouts For good or for bad, Google has made changes to Google Plus, and a few of its other products. It has redesigned Google Plus and separated the Google Plus Business Page from personal pages. …
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