From Journalist to Digital Marketer
I have worked as a writer, editor, publisher, Website creator, and sometimes graphic designer for more than 20 years. As Associate Publisher and Editor of the weekly newspaper, The Malibu Times, and the bi-monthly lifestyle Malibu Times Magazine, I developed in-depth research skills and a love of writing.
Through my interest in Argentine tango, I took a deep dive into social media marketing to successfully promote the dance to tango lovers around the world.
Using my newly gained knowledge and expertise in using social media for growth marketing, I drove the effort to implement social media and email into The Malibu Times‘ overall marketing plan.
I continued my interest in journalism by writing for the Los Angeles Times newspaper group and other publications, and write for several personal and business blogs.
My passion for storytelling and my keen interest in the online world of social media led me to create Crackerjack Scribe.