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Jason Miller, Senior Content Marketing Manager at LinkedIn, kicks off the Content Marketing Breakouts by discussing how to make your content rise above the noise. It takes awhile to get to the "content" in this video, but it's worth the wait for …
Continue Reading about Content Marketing Advice from LinkedIn – YouTube Video →
Free Downloadable Editorial Calendar Template! Get Yours at the End of this Post. Publishing a blog is a daunting task — not just for newbies, but for anyone, including myself. As associate publisher and editor of a newspaper and magazine before …
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Just as I was preparing for an upcoming webinar on How to Create a Blogger Page, and Get Started with Content Marketing, this article from Search Engine Land popped up in my Google Alerts: ... the company[Google] told Search Engine Land that while …
Continue Reading about Google’s Latest Update Means One Thing: Keep Producing High Quality Content →
Social media is a game changer ... You need your property to be displayed where everyone is hanging out and they're hanging out online." via Quirky Twitter account helps sell Mount Prospect house - Chicago Tribune. …
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Web presence is comprised of websites, logs, social media networks, as well as many other types of online assets. To reach customers online, you must have a strong and active Web Presence. A search engine optimized website, publishing blog content …
Do you have a hard time sorting through all the information on the Web on how to do your content marketing? Wouldn't it be nice if you could find all the content marketing resources for content creation and marketing advice and tips you need in one …
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In previous posts, we discussed how to define your social media and content target audience, for your business. This is one of the first things you need to do in order to map out your social media and content strategy. You can access the first post, …
Continue Reading about 5 Ways to Find out Where Your Target Audience Socializes →
In the first part of this series, we covered how to determine your target market or target audience. Your target audience is the group of people you want to reach online — people who would ultimately buy your product or service. You can read part one …
Continue Reading about Take Action: How to Define Your Social Media Target Market, Part II →
This will be a several part Take-Action series to help you define your business' target market for your social media marketing strategy. Your social media target market is the specific group of people who would buy your services or product. This …
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A friend of mine who is a life coach in Northern California launched her business recently and listed it on Google Business, Yellowpages, and a few other online directories. Immediately, SEO hounds started cold-calling her, promising to rank her …
