Storytelling is the art of using narratives to communicate a message or idea. It is a powerful tool that can capture the audience's attention, evoke their emotions, and encourage them to take action. By incorporating storytelling in marketing, …
How to Optimize a WordPress Blog Post for Maximum Reach
So you've taken the content marketing plunge and have written your first WordPress blog post for your business. Before you click publish, did you make sure to properly optimize your article so search engines can find it? Implementing search engine …
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Is Blogging Still Relevant?
My daughter Austen launched her doula business several years ago and was mainly using Facebook and personal referrals to get work. While she was getting some work, she missed out on an enormous source of potential clients—search engine traffic that …
How to Easily Write a Blog Post
Content marketing is crucial for businesses to establish an online presence. Besides posting content on social media, you should write a blog post at least once a month or twice a week to stay ahead of your competitors. But how do you do this if …
