Digital Marketing Services
The fastest way to achieve viable results and the most sustainable digital marketing plan contains all the elements described below. If you decide you would like to achieve optimal results from your digital marketing investment, we will customize a package that fits your needs and goals.
Do you only need help with your blogging? No problem! We provide social media management, blogging, Website development, email marketing, and other services on an individual basis.
Digital Marketing Strategy
A digital marketing strategy is critical to the success of any effort you undertake to promote your business. Without an objective, and clearly outlined steps to achieve your goal(s), your time and money are wasted.
Without an objective, and clearly outlined steps to achieve your goal(s), your time and money are wasted.
Our digital marketing services include a comprehensive strategy customized to your business marketing goals. Interviews with you, research on your industry and competitors, target audience insights, and keyword research are just the beginning of how we will create a traffic-driving, lead-generating digital marketing strategy for your company.
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Social Media Marketing
One of the best ways to reach your target market is to go where your audience interacts—on social media. People interact, get information, and entertain themselves on social media.
- Creating and optimizing social media profiles on major platforms that fit your target audience
- Writing compelling Social Media profiles optimized with keywords and descriptions that link back to your company site.
- We include customized cover images and lead-generating installed tabs (Facebook) with Fast-Track packages.
- We curate and create original content and publish daily to all relevant social media sites.
- Engaging with fans and followers to create loyal brand followers
- Monitoring for comments, questions, and complaints
Search Engine Optimization
Search engine optimization is key to driving traffic to your Website. It also maximizes the reach of your content.
Get an SEO audit and recommendations to improve your company’s presence online.
A website is the first place to start building a Web Presence for your business. It is the leading portal where potential customers, clients, and fans can learn about your company or brand.
The main components of all websites we develop for our clients include the following elements:
- WordPress Platform
- Responsive Design
- Search Engine Optimized
- Social Media Sharing Buttons
- Newsletter/blog subscription forms
- CRM Integration
Publishing a blog is the cornerstone to establishing you and your business as an authority in your industry. It builds trust and is the main component in generating organic rankings in search engine results and in driving traffic to your company site.
- We write SEO blog posts about company news, industry updates, and white papers about your area of business and industry insights regularly. Best practices are to publish a minimum of four times per month.
- We broadcast your new articles to all your social media sites.
Guest blogging is a fantastic way to reach your target audience outside of your content marketing platform. However, we recommended that you do not replace your company blog with an external platform.
- We will craft and publish original or re-edited content on other sites such as LinkedIn Medium, and Facebook Instant Articles, as well as blog sites related to your industry.
Branded, Email Newsletter
Email is a mainstay in digital marketing. It also serves as a form of lead capture in social media and content marketing campaigns, as well as lead nurturing and product/service targeting.
- An email newsletter created and designed to reflect your company’s brand
- Template sections that can include company news, industry and product updates, blog updates and other information that would appeal to your target market
- Drip email marketing strategies that convert leads
- Social media and Email sharing links included
Special Campaign Creation and Management
We will strategize and create unique, lead-generating organic and paid campaigns utilizing social media, email, and optimized landing pages on your company blog and Website. Contests, surveys, giveaways, eBooks, and more are used in campaign platforms.
Yelp, FourSquare, Google Business, Yahoo Local are just a few of the consumer review sites where customers and clients leave business-boosting or reputation-damaging information about your business.
- We will scan the Internet daily for mentions and reviews of your business. When we discover reviews that could impact your business, negatively, we will work with you on how to best respond and resolve the issue.
Monthly analytical reports are provided that show mentions, traffic, lead generation, conversions, and all other activity related to your company’s social media and blog accounts.
Get Started Today
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