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You are here: Home / Uncategorized / 5 Ways to Generate and Improve Engagement on Google+

Laura Tate / July 2, 2014

5 Ways to Generate and Improve Engagement on Google+

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Google+ engagement

In just three years, Google+, which was launched June 28, 2011, has grown to include more than 3 million active users. It’s a social network that is quickly gaining ground among adult users–users who interact with brands online. While a statement in the graphic below says some predict the social media network will surpass Facebook by 2016, even if it doesn’t, Google+ is not to be ignored by businesses looking to engage in B2B networking, as will as directly with consumers.

The social media networking site is known for being interest based, a place where you can get answers on almost anything, become educated, and to meet like-minded professionals and businesses. There are also the entertainment factors–you get the silly cat or beautiful natures photos, inspirational quotes, etc.

But what Google+ offers that other social networks can’t–Google authorship and the Google+ button. Both tell Google that the content you are creating and/or sharing is quality content and will have a greater chance of ranking in searches.

Check out this infographic below, created by Digital Information World and Martin Shervington, on how to optimize your Google+ page to generate engagement and leads.

How To Improve Engagement on GooglePlus - infographic

infographic courtesy of digitalinformationworld.com and plusyourbusiness.com

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Filed Under: Uncategorized Tagged With: Google, networking, social engagement, Social Media

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